PACKAGING COPYWRITER

Fisher-Price Mattel
Published
March 28, 2019
Location
East Aurora, New York
Category
Default  
Job Type

Description

 

 

Besides being a creative thinker,  the Packaging Copywriter for Fisher-Price/Mattel must:

 

  • Translate business objectives into effective consumer-focused communications.

 

  • Write effective on-brand toy, trade, advertising, and body copy for all Fisher-Price brands.

 

  • Write & proofread projects that span a variety of platforms, including packaging copy, e-commerce copy, promotions, marketing and collateral materials.

 

  • Maintain and apply knowledge of trends in today’s culture.

 

  • Collaborate with graphic design partners and a variety of cross-functional teams to generate innovative communication solutions.

 

 

EXPERIENCE/SKILLS

 

  • 2+ years writing experience
  • Portfolio demonstrating strong writing skills
  • Conceptual, creative thinking skills
  • Strong problem-solving skills
  • Team-oriented
  • Strong project management skills
  • Knowledge of SEO best practices (preferred)
  • Experience with content management systems a plus
  • Experience in kid-related content and packaging
  • PC experience

 

EDUCATION

B.A., B.S., or BFA in Marketing Communications, Advertising or related field

 

Candidates must provide a link or upload portfolio of relevant writing experience to be considered for this position.

 

Apply
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