2013 ADDYs – A Word from the Judges
This is part two of our 2013 ADDY Recap. (Part one: Best of Show) (Part three: Here’s to the Special Award Winners) (Part four: Judging the ADDYs)
Judge’s Choice
One of the new additions to the show this year was a Judge’s Choice award. We let each of our four judges choose their favorite piece for special recognition. After they finished judging Best of Show, we asked them to explain why they made their pick.
I was amazed by the level of creativity and range of outputs and media displayed by Buffalo’s creative community. From augmented reality to incredible posters, to awe-inspiring charitable works, at every turn i was impressed and delighted by not only the thinking but the production of such great ideas and boundary-pushing executions. To illustrate this point, i cant remember the last time i was a part of a group of grown adults squabbling over who might theoretically be able to acquire (ethically or not) samples of represented projects. Alas, we came out empty handed, but reinvigorated and refreshed by generally great work. We literally spent 3 hours discussing the final pieces and, although it was difficult, it was fun and we felt determined to give every piece its due effort.
Thank you Buffalo for the honor of viewing your work. Please keep pushing the envelope. And thank you for raising the bar for my own work.Can’t wait to come back!-Joe Stanfa, Senior Art Director, Golin Harris, Chicago, 2013 ADDY Judge
Judge’s Choice: David Hodge
Principal, Anstey Hodge Advertising Group, Roanoke
Smiling Ted’s Poster Campaign – Gelia
Judge’s Choice: Brett McCoy
Engagement Director, MyJive, Charlotte
Spain Rodriguez Spain Rodriguez Exhibition Catalog – White Bicycle
Judge’s Choice: Dave Fletcher
(@davefletcher)Founder / Executive Director, The Mechanism, New York
The Wake Website – Crowley Webb
Judge’s Choice: Joe Stanfa
Senior Art Director, Golin Harris, Chicago
Fireworks Poster Campaign – Crowley Webb