The Ad Club year is winding down, and that means some board members are leaving us. Before they do, we caught up with these talented individuals to hear about their experience and advice for future board members.
This time around, we’re chatting with Kelsey Hanks. Here’s what she had to say:
How did you first become a part of Ad Club? Where did you hear about it?
I met Charlie Fashana and his wife, Karen, while stuffing 400+ swag bags in their backyard for an event…long story. I started attending AdLabs, and Charlie told me about the opportunities that existed for someone like me – a person with communications and event experience, but with no prior board role. And here we are, two years later.
What is your fondest memory or favorite Ad Club event as of today?
As the co-chair of AdLab, my view is slanted… But the past two years of AdLabs have been filled with variety, in every sense of the word.
To our all star casts of panelists and above and beyond moderators – thank you for your expertise and also your willingness to present to our club.
We experimented with discussions focused on industry topics including experiential marketing, digital advertising and social media – but also topics as they pertained to certain subject matters or methods of advertising – you remember beer marketing and using humor in advertising.
We also kept our members on the move with venue experiments. The Saturn Club, Pearl Street, Iron Works, Cole’s, and the Pan American Grill have all been good to us as we have traveled throughout Buffalo to network.
And finally, you asked and we listened – we surveyed our AdLabbers and took a step back before planning next year’s events… Keep your eyes peeled for what’s to come!
Do you have any fun stories, maybe of discussions that went from regular conversation into a potential event for the club?
The first (annual?) bowling tournament was a last-minute idea that turned into tense competition: agency vs. agency, boss vs. employee, board member vs. board member… See you on the lanes December 2015.
What advice would you give to those thinking of stepping up into a board position role?
Joining a board is one of two things: a way to use your skills for the benefit of an organization, or an opportunity to work on something you don’t get to do as part of your daily job. All the while, making friends and “building your network,” as they say – but mainly, meeting and learning from people in the biz.
What kinds of qualities are expected in board members?
Leadership. Whether it’s a committee, event, or ordering pizza logs for the table, being on this board requires leading others through delegation, or taking the lead yourself.
Interested in joining the Ad Club Board of Directors for 2015-16? Click here to learn more and submit your nomination.
Well, the time has finally come for me to step down as Secretary of the Ad Club. After a new baby, a new position and too many AdLabs to count the timing seems perfect. This video sums up my experience with the board pretty perfectly. For any questions on becoming a board member head here, or you can reach me on twitter @fdc245. Thank you!
The Ad Club year is winding down and that means some board members are leaving us. Before they do, we caught up with these talented individuals to hear about their experience and advice for future board members.
This spring, Tim Marren will be finishing a two-year term with the Ad Club Board of Directors. During that time he helped with public relations, social media, Ad Labs, UberBowl, the Big Tip Off and some other general copywriting needs that popped up from time to time.
When he wasn’t chipping in with Ad Club needs, he was busy as Senior Copywriter at SKM Group in Depew.
Here’s a short reflection on his time as a board member.
How did you land on the Ad Club board?
Well, I first heard of the Ad Club when I was making the switch from the world of journalism to advertising copywriting. The agency I joined at that time wasn’t that involved in the Club, so it wasn’t until I started working at my second agency – SKM Group – that I got my first exposure to Ad Club.
SKM is really involved and supportive of the Ad Club and I wanted to be as well, since I was so new to the industry. After going to a few events, I talked to a some colleagues and friends from the Club and was convinced a board seat might be a good fit for me.
I ran and was lucky enough to be chosen at a time when the Club and the Board was really growing and evolving. We’re still very active today – with a ton going on – but the year I joined was really when the momentum was at its highest point.
The rest is history.
What is your fondest memory or favorite Ad Club event?
There have been a bunch. From Addy shows to bowling events and a number of Ad Labs. But I’d have to say the Big Tip Offs are my favorite. It’s a competition among the agencies, with the funds raised going to charity. What more could you ask for?
The attendance is always great. The venue is spot on. And there are drinks, which is typical protocol for Club events.
What kinds of qualities are expected in board members?
I think the most important thing someone should bring to the table is follow-through. Most might think a club like this is about networking or creativity – and it is, but what keeps it going strong is follow-through.
Great ideas can come from anyone. But when those ideas are executed to completion, that’s when we excel.
So those looking to become a board member should be ready to not just contribute great ideas, but to see them through. Own your idea, but ask for help and support. Then watch as it takes shape.
What advice would you give to those thinking of stepping up into a board position role?
It’s a commitment. An Ad Club board commitment (with committee meetings and other events), family, other clubs you might be involved in, organizations and interests can make for a busy lifestyle. Be prepared for that.
That’s not to sound intimidating; it’s just a matter of full disclosure. Like anything else – if you’re looking to get involved, go all-in. If you go half way, no one benefits.
And while it is a commitment, it’s a fulfilling one. The Club is a great way to network, learn, help others, share ideas, collaborate, be creative, plan events and much more. You don’t get that with every volunteer opportunity. It really is a full-service opportunity, but certainly a commitment.
Interested in joining the Ad Club Board of Directors for 2015-16? Click here to learn more and submit your nomination. Join us on Wednesday, May 20 to network with the current board and get more details on the Ad Club board experience.
The Ad Club year is winding down and that means some board members are leaving us. Before they do, we caught up with these talented individuals to hear about their experience and advice for future board members.
How did you first become a part of Ad Club? Where did you hear about it?
I heard of Ad Club within my first few months of starting at SKM Group. A few of my coworkers were very involved in the club and encouraged others to attend events and later join because of the networking and educational opportunities the club provided. I attended a few Ad Labs and was hooked.
What is your fondest memory or favorite Ad Club event as of today?
That’s a toss-up between the ADDYs and the Big Tip Off. The ADDYs give the local ad community an opportunity to come together and celebrate what we love. It also allows us to see what other agencies and companies are doing from a creative perspective, which we don’t often see because we’re so engrossed in our own work. The Big Tip Off is a bit different in that our goal is to raise money for the club’s scholarship programs, but it’s a fun social event that allows us to enjoy a summer night with a few cocktails, all while supporting a good cause.
Do you have any fun stories, maybe of discussions that went from regular conversation into a potential event for the club?
I find that many times during our monthly board meetings, a conversation or brainstorm about an Ad Lab or speaker event turns an idea into a reality. It’s cool to see people bounce ideas off one another and work together for the betterment of the club.
What advice would you give to those thinking of stepping up into a board position role?
Do it. Jump in with both feet. Not only do you meet a ton of really passionate, talented and fun people, but there’s a good chance you’ll see your ideas become something more than just ideas.
What kinds of qualities are expected in board members?
Hard worker, idea generator, go-getter. Being on the board is a commitment. There are monthly meetings and events and each member is expected to do their share to ensure things get done and we’re making an impact. That said, being at an event where attendance and engagement is high, is quite gratifying. It’s rewarding to see our peers embrace our efforts and applaud what we’re doing.
Interested in joining the Ad Club Board of Directors for 2015-16? Click here to learn more and submit your nomination. Join us on Wednesday, May 20 to network with the current board and get more details on the Ad Club board experience.
The library of Villa Maria College hosted 30 area visual communications students who displayed their work at another successful Portfolio Review. The event sold out in advance to sophomores, juniors and seniors from 6 area collegiate institutions. Students were more prepared than ever with collections of work from Daemen, UB, Buffalo State, Canisius, R.I.T., and Villa Maria.
Nearly 25 accomplished professionals from the advertising, communications, and design fields volunteered to offer insight to each student in timed intervals. It was a soirée of networking and encouragement with lunch provided at the midpoint. The pros then voted for the most effective portfolios.
The format was revised this year with positive feedback, and an increase in scholarships was awarded. Every student worked hard and presented themselves professionally, but the following students received the most accolades from the judges.
1st Place Laura Hoerner, RIT Junior
2nd Place Grace Gruarin, Villa Maria Junior
3rd Place Jay Fleckenstein, RIT Junior
Honorable Mention (tie) Carl Hunley, Villa Maria Sophomore
and Samantha Watson, RIT Junior
Congratulations to all the students who participated in the event. And, thank you to the many professionals who gave up their Saturday to offer valuable feedback. We look forward to seeing more terrific design work next year!
The Ad Club year is winding down and that means some board members are leaving us. Before they do, we caught up with these talented individuals to hear about their experience and advice for future board members.
How did you first become a part of Ad Club? Where did you hear about it?
I heard about the Ad Club during my first job as an Interactive Coordinator at SKM Group. I was invited to my first Addys in 2008 (see photo with previous SKM owner, Sue Meany) and thought the event was amazing. I couldn’t wait get involved with people that shared the same passion.
What is your fondest memory or favorite Ad Club event as of today?
My first Addy’s judging weekend as a co-chair for the event. It was the first time I really poured blood sweat and tears in to pulling something substantial together, and I was able to meet some incredibly talented people while gaining a true appreciation for creative work. Being on the project management side for most of my career made me think entirely about the execution of artwork – time, budgets, etc. This event gave me the ability to see things from a design point of view and really changed my perception of what goes in to each individual piece that is submitted.
What kinds of qualities are expected in board members?
Engagement. Passion. A mix of strategy and detail orientation. The best board members are the ones that step up without asking, get excited about sharing knowledge and work hard to make a difference within the advertising community.
What advice would you give to those thinking of stepping up into a board position role?
Be prepared to work hard, laugh, collaborate and grow throughout your time on the board. You will be working with some of the most creative minds in Buffalo –and it doesn’t get any better than that.
Interested in joining the Ad Club Board of Directors for 2015-16? Click here to learn more and submit your nomination. Also, join us on Wednesday, May 20 to network with the current board and club members to get more details on the Ad Club board experience.
We are pleased to welcome a new board member to the Advertising Club of Buffalo Board of Directors. Meet Kyle Rogers…
Name: Kyle Rogers Company: HealthNow New York Inc. Title: Public Relations Specialist
Kyle Rogers serves as Public Relations Specialist for HealthNow New York Inc. a multi-faceted $2.5 billion health insurance enterprise and parent company of BlueCross BlueShield of Western New York. He is responsible for public and media relations strategies, with the focus of enhancing brand reputation among diverse audiences
Rogers joined HealthNow in September of 2013 following a stint oversees serving as Management Trainee for Enterprise Rent-A-Car at the company’s flagship European location in London, England.
Rogers received his bachelor’s in Business Administration from State University of New York at Buffalo.
What are you most looking forward to as a board member? In my eyes, the Ad Club brings together the broadest range of marketing professionals in our community. I’m looking forward to working with the board to ensure we offer the most engaging and thought-provoking programming possible.
If your best friend had to describe you in three words, what would they be? Tireless. Quirky. Authentic.
When you were younger, what did you want to be when you grew up? I grew up assembling and reassembling every object in my house (sorry mom and dad), so I always thought a career as an engineer was in my future.
What is something most people don’t know about you? I played soccer at UB and most recently for FC Buffalo and for the last 15 years have sacrificed my Saturday and Sunday mornings to watching it on TV.
Be sure to say hi to Kyle at our next event. Stay tuned in May for information on board openings and nominations for 2015-16!
It was a rewarding night for the nearly 400 people who gathered at the Tralf in downtown Buffalo for the annual WNY ADDY Awards Show on Friday, March 6. The theme for the show, “See, the ADDYs are Rewarding,” was created by Buffalo agency The Martin Group and was brought to life through an array of performances throughout the night — everything from a magician, to a violinist, to roller girls handing out free ice cream. And of course, the most important rewards were handed out to those individuals and teams who won silver or gold ADDYs and special awards.
More than 375 entries were received, and the big winner of the night was Gelia, picking up the best of show award for their Queen City Roller Girls 2015 season teaser campaign. Watch our awesome judges from Baltimore, Washington D.C. and New York City decide on their choice in this video:
The full list of winners had Gelia at the top as they were awarded the most ADDYs of the night, taking home 38 awards (13 gold and 25 silver). Crowley Webb received a total of 21 awards (three gold and 18 sliver), Block Club was honored with 11 awards (eight gold and three silver), White Bicycle took away seven awards (five gold and two silver), and dPost secured six awards (four gold and two silver). Other award winners include:
The Martin Group (one gold and eight silver)
Paget Films (one gold and three silver)
Quinlan (one gold and one silver)
Karn Creative, Inc. (one gold)
Luminus Media, LLC (one gold)
Villa Maria College (one gold)
Cumbo, Inc. (four silver)
B McCrone Photography & Design (two silver)
SKM Group (two silver)
Cenergy (one silver)
Eric Mower + Associates (one silver)
Hadley Exhibits (one silver)
JCharlier Communication Design (one silver)
Manzella Marketing Group (one silver)
OtherWisz Creative Corporation (one silver)
Our Lady of Victory Homes of Charity (one silver)
Propellerhead Media (one silver)
Riveter Design (one silver)
State University of New York at Fredonia (one silver)
Telesco Creative Group (one silver)
Visit Buffalo Niagara (one silver)
These winning entries wouldn’t be possible without the talented individuals behind them. In addition to the gold and silver awards, this year’s Special ADDY awards were also handed out. The 2015 winners include:
Tod Martin, The Martin Group – David I. Levy Communicator of the Year Award
This award was created to recognize outstanding achievement and service in the communications industry.
Kathy Kastan, Gelia – Alex Osborn Award for Creativity
Named in honor of Alex Osborn of Batten, Barton, Durstine & Osborn fame, this award recognizes individuals who, through outstanding creative achievements, have left an indelible mark on the Western New York creative community.
Independent Health Marketing Department – The Odysseus Award
The Odysseus Award was established in 2011 by the Advertising Club of Buffalo to honor a client in the Western New York market (individual or group/department) who has used the discipline of strategic marketing and advertising in an extraordinary way.
Jason Yates, Gelia – Joe Crowley Award for Service
This award recognizes not only hard work, but also outstanding achievement in furthering the activities and interests of the club.
Adina Pera, Crowley Webb – Future Star Award
This award honors an outstanding young professional in the marketing and advertising field who has demonstrated great potential in his or her early years in the industry.
The Xpedx creative use of paper award went to White Bicycle for the Andrea Nardello “Echo” CD Package. And the Best Showbook ad went to OtherWisz Creative Corporation.
College students were also included in the action. Taking home the student best of show award was Lisa Hinterberger of SUNY Fredonia for her Code Letterforms. Chad Hornberger from SUNY Buffalo State College also received two gold awards. Students each taking home one gold award included:
Tylandt A. Doyle, St. Bonaventure University
Maribel Avila, Alison Dyer, Kayleigh Forger, Lisa Hinterberger, Athena Kolokotronis, Anne Leue, Jon Mc Cray, Jessica Wilcox; State University of New York at Fredonia
Lucy Norton, Villa Maria College
Student silver award winners include:
Carl Hunley Jr., Villa Maria College
Emma Zaremba, St. Bonaventure University
Kerri Linsenbigler, St. Bonaventure University
Rachel Rising, Villa Maria College
Joe Carney, Villa Maria College
Samantha Lonczak, Villa Maria college
A thank you once again goes out to Kristen Cronyn, this year’s show chair for her leadership, commitment and hard work to make this show possible. Also, thanks to Sarah Dipofi and Christie Witt-Berardi for leading the effort on behalf of the Martin Group team. And finally, thank you to all the volunteers who chipped in along the way. We couldn’t have done it without this great support!
To see all of this year’s winners, check out the ADDY showbook below! 2015 ADDY SHOWBOOK
Unfortunately we couldn’t have Uberbowl this year, so we did the next best thing, asked some of our board members for their favorite and least favorite spots.
Christie Witt Berardi, The Martin Group
My favorite commercial was the BMW i3, “Newfangled Idea.” It might be because of my background in TV news, but the idea of reuniting Katie Couric and Bryant Gumbel is journalistic nostalgic gold. This commercial is also proof that our society had no idea how life changing the internet would be for our culture.
Katie Briggs, Crowley Webb
Best:
Kia Sorento “The Perfect Getaway Vehicle” – This spot was simple and well executed. It told an entertaining story using both humor and action, all while keeping the actual product at the forefront.
Worst:
Nationwide’s “Boy Who Couldn’t Grow Up” – I respect that they were going for shock value with this spot, but it was the wrong platform. It sucked the air out of the room and left everyone feeling depressed… Not what you want when you’re hosting a party. Yes, we’re all talking about it days later, but it didn’t sit right with me.
Erin Doherty, SKM Group
Favorite:
Doritos “Middle Seat” – We’ve all been in that position before and some of us have probably pulled a few of those tricks to avoid someone taking the seat next to us. I thought it was lighthearted, relatable and simple yet funny.
Least Favorite:
Priceline “Know a Guy” – This spot seemed like all of the other Priceline commercials I’ve seen. There wasn’t anything unique about it and I was ready for the next spot before it even ended. I think it’s time Priceline revisits their approach.
Dan Nesselbush, EcoStar LLC
Best:
“Clash of Clans: Revenge”
I want to be entertained during a game when I have no rooting interest in a team. The “Clash of Clans: Revenge” spot was a winner for me. The contrast from the colorful animations of the game to Liam Neeson in a dreary coffee shop grabbed my attention immediately. His intense monologue over something as trivial as a video game while waiting for his scone in a small coffee shop gave the spot the right amount of ridiculousness. What began as “I’ve seen this game commercial before” turned into an ad where I wanted to hear what Neeson was saying. Clash of Clans scored bonus points for their investment as Neeson not only entertained, but he was on topic about the actual product being advertised the whole time.
Worst:
“Jublia: Tackle It”
Terrible. I’m at a party with a bunch people eating food and you give me a CGI toe wearing a helmet “tackling” foot fungus? All I can say is I wish I had Jublia’s marketing budget.
Frank Conjerti, Quinlan
Favorite – Loctite Glue
The “uncomfortably weird” humor style has become pretty popular with Old Spice and other big brands, and I think Loctite nailed it. Plus, they were able to show exactly and efficiently what their product was and how it worked. The weirdness helped them stand out against all the other brands that seemed to be trying to hard. Fanny packs plus mom jeans always equals a winner in my book.
Least Favorite – Mercedes Benz “Fable”
I appreciate how hard Mercedes tried to generate interest in their “Tortoise vs. Hair” campaign. After all, they forced Jerry Rice into teaser spots building up to the Super Bowl. The spot itself, although beautifully produced, was entirely predictable. We all know the fable, and Mercedes is “sponsoring” the race…who didn’t see this one coming?
Sarah DiPofi, The Martin Group
My favorite Super Bowl ad was Mountain Dew’s Kickstart. I laughed out loud watching it. For anyone unfamiliar with it – these three friends are sitting in a basement and drink a Kickstart. They start dancing, and as they start dancing, objects in the basement start to dance as well. A hanging deer head comes out of the wall and dances, the dog is dancing, a coat hanger is dancing. I thought it was funny seeing these inanimate objects dance and was just an overall entertaining ad. I thought a lot of the ads were somewhat serious, and this was a fun one that brought humor into the mix.
Scott Bartels, HSBC
Favorite – Doritos Airplane
Everyone can relate to sitting on an airplane, watching each person walk down that aisle to see who will claim the dreaded middle seat. This ad had the humor that a Super Bowl spot should have, a little suspense as to what the ad was for and the right brand presence.
Worst – T-Mobile Kim Kardashian
People are sick of Kim Kardashian at this point, aren’t they? She just over powers this commercial that it distracts from the main message, a key one that sets T-Mobile apart from their competitors. Plus, if that was supposed to be humor, it didn’t work.
Brita d’Agostino, Daemen College
Favorite: P&G Always: Like a Girl
Even though I know this commercial is just here to sell me a product, the overall message of female empowerment engaged me on an emotional level. Advertisers know that women are a huge part of the consumer market. Yeah we are powerful!
Least Favorite: Weight Watchers: All You Can Eat
Yes processed, fatty, sugary food is addictive. But after viewing this commercial, dieting was the last thing I wanted to do. Pass the doughnuts please.
Corey Crossman, The Mac Groups
Favorite Spot:
My favorite spot was probably the BMW ad, “Newfangled Idea,” featuring Katie Couric and Bryant Gumbel. I thought the creative concept behind it was exceptional, and it was one of the few spots that both entertained me and drew my attention to the product. On a night when too many ads turned me off with pandering attitudes and forced emotional appeal, this was a breath of fresh air, right down to Katie Couric talking about twerking.
Least Favorite:
Make a feature film, travel across the world, build a giant house, give all your employees paid vacations to anywhere, buy 10 Lamborghinis… or throw it all away in 15 seconds at the Super Bowl. Mobile gaming app Heroes Charge decided to go with the ‘throw it all away’ option.
As a Buffalo marketer frequently working on limited budgets, this kind of stuff drives me crazy. Heroes Charge threw $2 million out the window to air a total flop of an ad that got blown away by the better creative and bigger names brought to the table by competitors Game of War and Clash of Clans. You probably didn’t even remember this ad until I brought it up just now, and I’m guessing the rest of America didn’t either. The only thing worse than being remembered for how bad your ad was is not being remembered at all, so this is my big loser of the night.
Kelsey Hanks
Favorite:
Budweiser – Bond of Clydesdale and Pup
I’m a sucker for peculiar animal friendships and as I knew it would, this spot yanked at my heartstrings. Without a beer in sight, Budweiser’s heavy reliance on pathos resonates with viewers in a nearly nostalgic sense. Budweiser’s varied content – both emotional and comedic – keeps consumers not only entertained, but also loyal to the classic brand.
Least Favorite:
T-Mobile – Help Save the Data
The grimace I made during this spot could not have been what T-Mobile was going for. The use of Kim Kardashian seems to discredit the company; a prominent celebrity, her fame is now mostly due to mockery. Which of course, was the aim of the ad – but I don’t think it worked. Kim K in combination with the faux “help this cause” style confused the messaging and if anything, reminded phone users that they don’t need more data.
Shannon Brady
Least Favorite:
I would have to say the Loctite glue would be my least favorite commercial. The commercial made no sense and was confusing. I felt having a random group of people dancing and singing to a song about glue did not help advertise the product nor was it relevant.
Favorite: My favorite commercial was P&G Always – Like a girl. I felt that this commercial was relatable and relevant to how girls and women as well as boys and men perceive the ‘like a girl’ stereotype. I also believe it is an eye opener for women as well as men everywhere to rethink using the term ‘like a girl’.
Tim Marren, SKM Group
Favorite: Dove Men
I’m an easy target for spots that feature dads and kids. With a daughter of my own and another on the way, the emotional aspect of this ad featuring the children calling for “daddy”… I was done. Luckily I saw this spot before the game, so I wasn’t an emotional wreck when I saw it again Sunday.
Didn’t Like: Nissan
I guess I shouldn’t say I’m an easy target for all spots with dads and kids… I’m an easy target for dads, with kids, and a positive message. I don’t exactly think that’s what Nissan accomplished with its dad spot. The idea that a dad, missing through all of his son’s early years cause he’s a race car drive, only to appear at his high school one day driving a cool new Nissan and all of a sudden things are hunky-dory…no thanks.
Matt Low, Crowley Webb
My favorite spot of the night was Snickers’ latest installment. Come on, it had Machete. Slamming an axe into a coffee table. In the Brady Bunch’s living room. And Mr. Pink! This is by far the most fun execution of the “You’re not you when you’re hungry” to date.
The worst spot of the night – and quite possibly the most awful television commercial of all time – was T-Mobile’s failed attempt at humor featuring that self-absorbed, talentless, soulless, pathetic excuse for a human being who will remain nameless. Anything in opposition to eradicating her from our collective psyche is utterly reprehensible.
We want to hear from you as well, share your thoughts on the board’s opinions or what stood out for you while watching the Big Game.
Thank you to all who attended our first, and potentially annual, holiday bowling tournament! 11 teams donated 257 pounds of food and $100 in grocery store gift cards to the Food Bank of WNY. A special thank you to Quinlan & Company for sponsoring the event and Kenmore Lanes for hosting.
Throughout the year, Ad Club offers content-driven programming in order to make your membership valuable. But every once in a while, it’s important for us to strengthen the unity of the club by getting to know our members… And what’s a better way to do that than by giving back and indulging in some healthy competition? We hope you met a few board members, spoke with someone new, or bonded with your coworkers over their impressive performances at the lanes. Congratulations to Bob Henry from clevermethod, who earned the tournament’s individual high score with an impressive 220 points!
So again, happy new year from the Ad Club board. We look forward to continuing to be your professional resource and hope you’ll attend our upcoming events in 2015: UberBowl, The ADDYs and AdLabs. Thank you for your membership – without our members, we are nothing.
Do you have event ideas for the Ad Club? Do you have feedback on the holiday bowling tournament? Contact Kelsey Hanks to submit comments.
I met Charlie Fashana and his wife, Karen, while stuffing 400+ swag bags in their backyard for an event…long story. I started attending AdLabs, and Charlie told me about the opportunities that existed for someone like me – a person with communications and event experience, but with no prior board role. And here we are, two years later.
The first (annual?) bowling tournament was a last-minute idea that turned into tense competition: agency vs. agency, boss vs. employee, board member vs. board member… See you on the lanes December 2015.
